The salted egg yolk trend is taking over TikTok. Here's why people are getting hooked on the 'intensified savory flavor'
The intense flavors have inspired one of the newest syrups from Torani, the company known for inventive flavors, syrups and sauces that can be added to coffees and desserts, from Italian eggnog to huckleberry. With their cultural curiosity and the company's desire to seek out eye-catching flavors, salted egg yolk syrup was a natural fit for their 2022 Flavor of the Year. "Our 2022 Flavor of the Year work uncovered the rising trend of culinary tourism and found the perfect embodiment of the trend in salted egg yolk," Andrea Ramirez, consumer and customer market insight manager for Torani, tells Yahoo Life. "Consumers have longed for new and fun experiences after being stuck at home for two years, turning to globally-inspired cuisines to quench their thirst for adventure."
But what does Torani's salty eggy syrup creation taste like?
"The taste is a combination of sweet and savory that has a certain craveability to it," Ramirez explains. "It features a sweet custard top note and a surprising umami finish with a deep orange hue. Salted egg yolk as a flavor sounds surprising, yet its taste is completely accessible and has an inherent familiarity," she adds. "Most people have an idea about what eggs and custard taste like, and they probably have their favorite preparations of each."